New Office Opens in Milan, Italy

03/18/2025　Corporate Activities, Digital Printing

Roland DG opened a new office in Milan, Italy, and held an opening ceremony on January 22, 2025. Roland DG President Tanabe and other executives attended the event, welcoming around 70 invited sales partners from the digital printing and dental industries and media representatives. The event also featured an office tour and product demonstrations.

A hub for showcasing the full product lineup

The Milan office was established by Roland DG Mid Europe S.r.l., Roland DG’s sales and marketing subsidiary in Italy. It serves as a showroom for both digital printing and the DGSHAPE business, which focuses on dental and 3D digital fabrication in Italy. The space brings together a diverse range of products, including the latest inkjet printers, dental milling machines, and co-created products developed in collaboration with external partners.

The opening ceremony took place the day after “Roland DG Grand Print,” a new product launch event at Monza Circuit. Located just 25 minutes away by car, many sales partners attended both events. With excitement from the new product launch still fresh, attendees celebrated the opening of the new office with a ribbon-cutting ceremony, office tours, and product demonstrations.

The new office has also transformed the way employees work. Designed to enhance creativity and flexibility, it features shared spaces that promote collaboration and work-life balance. The employee cafeteria wall is decorated with wallpaper utilizing DIMENSE technology, which enables digital three-dimensional embossing, allowing employees to experience its high-quality printing and innovative textures firsthand.

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  Ribbon-cutting ceremony

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  Cake with the Roland DG logo served to attendees

Accelerating new value creation and business growth

In his speech, President Tanabe stated, “We provide innovative digital solutions that make it easy for anyone to express themselves in ways that previously required special skills and extensive experience.” He explained the purpose of establishing the Milan office, “We are driving various reforms to explore new markets.”
He also highlighted that the idea that sparked the DGSHAPE business was born in Italy, adding, “By establishing the Milan office, we will foster new value creation and accelerate our business.”

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  President Tanabe delivering a speech

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  Attendees listening to the speech

A new symbol of brand and innovation

Roland DG has been actively operating in Italy since 1991 from its base in the Acquaviva Picena region of central Italy. The opening of the new office in Milan, a city with excellent accessibility from various regions, will allow more people to experience the value of Roland DG products firsthand. In the future, the Milan office aims to showcase the full product lineup and become one of the most important hubs in Europe. As a symbol of Roland DG’s brand and innovation, the office will continue to grow and evolve.

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  Product demonstration

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  Attendees observing products